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Whether you are an actor, singer, writer, or any kind of artist, you have probably been advised countless times to "keep your job" or "choose a career that actually pays the bills". Sound familiar?
The truth is that there are ways to indulge your passion and devote your energy to your talents without having to live below the poverty line.
Jen Rudolph, CEO of The Actors Green Room and creator of the 2% Acting Freedom Formula, which helps actors become part of the 2 percent who are called and booked, has seen this transformation hundreds of times with their clients and shared their best practices without Sugar coating.
Being a starving artist is a choice
The hard truth is, you do NOT have to be a "starving artist". It's a choice.
"The mentality of the 'starving artist' is a means of disempowering yourself and not taking responsibility for your fate," says Rudolph. That kind of limited belief will actually keep you stuck with the 98% of artists who fail.
Related: 10 Things The Artist And The Entrepreneur Have In Common
This is not a test recording, is it? This is your only life. Everyone deserves a real shot to help make their dreams come true, and so do you. And it starts with believing in yourself.
If you think your career is a struggle and you will never make it through it, the more likely it will come true. However, if you really and sincerely believe in yourself and enter auditions with unbeatable confidence, opportunities arise.
Nobody will save you
“The myth of being discovered must be debunked. Nobody comes. There is no lifeboat. Realize that you are the lighthouse. You can be the greatest actor in the world, but if nobody knows about you, it doesn't matter. This is exactly why creatives like small business owners have to think. That means that you are responsible for marketing, branding, production and PR, ”says Rudolph.
Nobody will save you, but mentors and other experts in your field will help you on your journey. So take responsibility and take your career into your own hands now instead of waiting for a savior.
If you are not receiving any calls, your product is turned off
“The market will always tell you what you need to know: If you are not called or booked, it means that your messages are deactivated and / or the effects of your product are not clear,” explains Rudolph.
Related: How to Market Yourself Like an Artist
You are the product. Take the time to examine and define what makes you unique in order to build the trust that will get you through the door. Build your personal brand and you will be unforgettable. With this clarity, you make it impossible for casting directors, labels, agents, or the like not to notice you.
You have to do most of the work.
Did you go to a great school? Check.
“This does not entitle you to be called by casting directors and / or signed by an agent and / or manager. In fact, this couldn't be further from the truth, "says Rudolph." If you want to develop from a no-name to a star, you have to learn what they don't teach you in school. "Make this clear: get capital to do a proof of concept or get nowhere.
"After an entrepreneur pitched on Shark Tank, the first question the Sharks always ask is, 'What are your sales?'" Continues Rudolph, who was on the show himself.
Related: 3 Ways An Artist To Innovate
In short, whoever is going to invest in you wants to see if your product (i.e. you) is already doing well in the market, which reduces the risk of investing in you. So, like in any business, realize that you need capital to get started between the moment you celebrate your diploma and the moment you can finally live off your dreams.
Concentrate on your gifts and gain financial freedom!