Wells Fargo's housing division on Friday announced their second major change in staff in the past three months, and appointed Sue Barber as national sales director for their sales team. Barber had been in the position on an interim basis since June.
Photo by Colette Oswald
“The position of national sales director is one of the most important and impactful in our company,” said Kristy Fercho, director of Wells Fargo Home Lending. "As the head of our sales team, Sue will be responsible for ensuring that our world-class team is equipped and empowered to provide care and safety to our customers."
Prior to taking up the position this summer, Barber was head of home loan operations in the banking giant's northeast, responsible for sales from Maine to Kentucky, a region that spans some of the hottest real estate markets in the country. Her career in the mortgage industry, which spanned nearly three decades, also includes senior positions in mortgage sales and business development at two major banks, JPMorgan Chase and Citigroup.
After a third quarter of $ 59.1 billion in borrowing, the bank took on the high profile role at Wells Fargo, whose home mortgage business is headquartered in Des Moines, Iowa. According to data from the Consumer Financial Protection Bureau, Wells Fargo was the fourth largest mortgage lender and the largest lender among banks overall in 2020.
Wells Fargo, based in San Francisco, has seen a number of public relations setbacks in its retail banking business, including mortgages, over the past several years, forcing it to operate under government approval orders. In a filing with the Securities and Exchange Commission earlier this week, the bank said there would likely be delays in meeting regulatory requirements.