The delivery of the et5 electric sedan from Nio is scheduled to begin in September 2022.
BEIJING – Chinese electric car maker Nio unveiled a new sedan and customized augmented reality (AR) glasses on Saturday that reduce the need for screens in the car.
Augmented Reality is a technology for imposing digital images on the real, physical world. In cars, technology can allow drivers to keep their eyes on the road without looking at a dashboard.
Nio said it partnered with Chinese augmented reality start-up Nreal for the AR glasses that go with its new ET5 sedan.
The electric car is expected to ship in September 2022, with pre-financing prices starting at 328,000 yuan ($ 51,250) for battery-powered models. The AR glasses are not included in the scope of delivery and must be purchased separately according to the company.
On December 18, 2021, Nio CEO William Li will announce customized AR glasses that will be manufactured with the Chinese start-up Nreal.
Evelyn Cheng | CNBC
The ET5 is the second sedan from Nio to hit the market. The company's first sedan, the ET7, was unveiled in January at a higher starting price of 448,000 yuan before the subsidy. but has not yet started delivery.
Shipment of the ET7 is slated to begin on March 28, 2022, said William Li, founder, chairman and CEO of Nio, at the company's annual "Nio Day" event on Saturday.
Tesla, BYD, Xpeng, and other electric car makers in China are already selling sedans that have proven popular with locals.
Nio said its deliveries rebounded in November from a low of 3,667 cars in October, bringing the total to 80,940 vehicles for the first 11 months of the year. The ES6 and EC6 SUVs were among the top 10 New Energy SUVs sold in China this year through November according to the China Passenger Car Association.
Nio wants to enter Germany
In the next year, the electric car maker plans to bring its products and services to Germany, the Netherlands, Sweden and Denmark, Li said. By 2025, the company aims to reach users in more than 25 countries and regions, he said.
Nio opened a flagship store in Oslo, Norway this year and started delivering vehicles to the electric-car-friendly country that Chinese rivals Xpeng and BYD have also shipped to.
At the beginning of November, Li announced in a conference call that the company plans to enter Norway in five other countries in Europe next year.
Nios ET5 electric sedan has six options for the interior colors, including the seat belt.
Evelyn Cheng | CNBC
AR / VR investments
Nio's investment arm Nio Capital is an investor in Nreal. According to a press release, the tailor-made glasses for the ET5 sedan can project an effective screen size of 201 inches by 6 meters.
Nio also announced on Saturday that it had developed virtual reality glasses together with Nolo, another Chinese start-up supported by Nio Capital. Pricing and other details of availability were not disclosed.