The models refer to two items found in Mexican offerings: papel picado and marigold flowers.
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This article has been translated from our Spanish edition using AI technologies. Errors can occur due to this process.
This story originally appeared on México Desconocido
According to Nike, the models are inspired by the consistent colors of offers across Mexico.
With different opinions on social networks, Nike launched its new "Día de Muertos" collection, which consists of four tennis models with colors related to the Mexican party.
According to Nike, the models are inspired by the consistent colors of offers across Mexico. In particular, they refer to two elements contained in the offerings: the papel picado and the marigold flowers. Likewise, they have inscribed the phrase “For my family” which refers to the family unit that surrounds this tradition, which goes beyond closeness in life.
The models are as follows:
Nike Air Jordan 1 Nike Air Max 90 Dbreak – Type Nike Blazer Mid & # 39; 77
Air Max 90. Image: via Nike.
According to Nike, the four models will reach a large number of countries to promote Mexican culture. Today, October 8th, pictures of the tennis shoes were made available to the public on the platform. However, the official start is October 15th, the day they are stored in department stores and can be bought online.
The Day of the Dead is a Mexican tradition of pre-Hispanic origin. The main holidays are November 1st and 2nd. Recently, however, preparations have started many weeks earlier, and the beauty and complexity of this celebration has drawn the attention of the whole world. In fact, it was named the Intangible Heritage of Humanity by UNESCO in 2008.