Also YouTube, Reddit, Mailchimp and Amazon.
Free book preview No BS Guide to Direct Response Social Media Marketing
The ultimate guide to getting measurable, monetizable results with social media marketing.
2 min read
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In 2018, an estimated 1.8 billion people worldwide purchased products or services online, equivalent to global e-retail sales of 2.8 trillion US dollars. Total sales are projected to grow to $ 4.8 trillion by 2021. That's a huge amount, of course, and that's the main reason anyone who runs a business should have an online presence and some digital marketing expertise.
In short, digital marketing is the use of online technologies like social media, display ads, and more to reach out to audiences and convert them into buyers. In the 2020 Full Stack Digital Marketing Certification Package, learn how to grow your business online by immersing yourself in these technologies.
This 12-course package offers a comprehensive overview of some of the most important digital marketing platforms today. You will get a beginner-friendly introduction to the Duopoly – Facebook and Google – the two largest advertising platforms in the world, where you will learn how to create and promote ads to specific audiences in order to attract new customers and retain existing customers. You also get a crash course in search engine optimization (SEO) that teaches you how to attract organic traffic through search engines.
You will learn about retention marketing techniques like email marketing with beginner friendly ESP (email service provider), Mailchimp and push notifications. And you'll even dive into something newer and trending ad tools like Reddit, LinkedIn, and YouTube. There is even a course on building and promoting an ecommerce business through Amazon instead of building your own shop.
No matter what your business does, a strong digital marketing infrastructure is important. These courses will help you develop an omnichannel digital marketing strategy that can help your business scale. Currently, you can get the 2020 Full Stack Digital Marketing Certification Package for just $ 39.