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Past Meat enters grocery shops in mainland China by way of an Alibaba partnership

Beyond Meat "Beyond Burger" patties made from vegetable substitutes for meat products will be on sale in New York City on November 15, 2019.

Angela Weiss | AFP | Getty Images

Beyond Meat announced on Tuesday that Alibaba's Freshippo grocery stores will begin selling their meatless burger patties, marking entry to mainland supermarkets in China.

The meat alternative maker first came to mainland China in April through a partnership with Starbucks. Yum China's KFC, Taco Bell and Pizza Hut also sell Beyond Meat products in several Chinese cities.

Beyond Burgers will be available at 50 Freshippo locations in Shanghai from Saturday. By September, the patties will also be available at a further 48 locations in Beijing and Hangzhou.

"We know that retail will be a critical part of our success in China, and we look forward to marking this early milestone within a few months of our market entry," said CEO Ethan Brown in a statement.

Beyond stock closed 1.9% on Tuesday at $ 133.98. With a market value of $ 8.34 billion, the stock rose 77% in 2020.

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